The captivating history of new media art throughout the 20th century comes to life on the cinema screen through the animated story of polymath György Kepes, a modernist shapeshifter and the man who coined the phrase “visual culture.” Kepes sought to bridge the gap between the technical and social realms through his concepts of “interthinking” and “interseeing,” promoting a deeper connection between the two.
Living in a time hinting at the imminent dominance of artificial intelligence and the overwhelming influx of optical stimuli, Kepes managed to transcend the prevailing skepticism toward technology. The film presents him not only as a seminal artist, educator, and thinker but also as someone who, driven by his belief in “optical democracy,” posed a critical question: Can technology be used to protect us from technology itself?
Márton Orosz – Director, photographer and editor
Dr. Márton Orosz serves as the founder and Curator of the Collection of Photography and Media Arts at the Museum of Fine Arts – Hungarian National Gallery in Budapest. Since 2014, he has held the position of Director at the museum dedicated to Victor Vasarely, which is part of the same institution. Dr. Orosz also holds the role of scientific advisor to the Kepes Institute in Eger and the Michèle Vasarely Foundation in Puerto Rico. He has curated numerous exhibitions across the globe, written books and articles on various art-related subjects, and delivered lectures in several locations, including Europe, the United States, and Asia. His research and publications encompass a wide range of fields, including light-based media, photography, avant-garde collecting, abstract geometric and kinetic art, computer art, motion picture, and animated film.
His first documentary film, titled György Kepes – Interthinking Art + Science was completed in 2023 and garnered recognition and accolades at many international film festivals.
The captivating history of new media art throughout the 20th century comes to life on the cinema screen through the animated story of polymath György Kepes, a modernist shapeshifter and the man who coined the phrase “visual culture.” Kepes sought to bridge the gap between the technical and social realms through his concepts of “interthinking” and “interseeing,” promoting a deeper connection between the two.
Living in a time hinting at the imminent dominance of artificial intelligence and the overwhelming influx of optical stimuli, Kepes managed to transcend the prevailing skepticism toward technology. The film presents him not only as a seminal artist, educator, and thinker but also as someone who, driven by his belief in “optical democracy,” posed a critical question: Can technology be used to protect us from technology itself?
Márton Orosz – Director, photographer and editor
Dr. Márton Orosz serves as the founder and Curator of the Collection of Photography and Media Arts at the Museum of Fine Arts – Hungarian National Gallery in Budapest. Since 2014, he has held the position of Director at the museum dedicated to Victor Vasarely, which is part of the same institution. Dr. Orosz also holds the role of scientific advisor to the Kepes Institute in Eger and the Michèle Vasarely Foundation in Puerto Rico. He has curated numerous exhibitions across the globe, written books and articles on various art-related subjects, and delivered lectures in several locations, including Europe, the United States, and Asia. His research and publications encompass a wide range of fields, including light-based media, photography, avant-garde collecting, abstract geometric and kinetic art, computer art, motion picture, and animated film.
His first documentary film, titled György Kepes – Interthinking Art + Science was completed in 2023 and garnered recognition and accolades at many international film festivals.
